Colloque sur l’impact du digital et du live dans la communication sportive

Date/Heure
11.10.2018
14:00 - 18:00

Lieu
MSI

Programme

Swiss Sponsorship Think Tank de Sponsorize organise :

11 October 2018
14h à 18h au MSI Lausanne

Live communication & digital transformation : how sports federations and sponsors create more value
14h30Live Communication – how to increase fan engagement
16h Digital Transformation – success factors for the sponsors

Intervenants :
Manuel Hubault, Universal Music Group & Brands, SVP Brand Partnerships – Global
Colas Dupont, Global Sponsoring Project Manager Nestlé – Nespresso
Serge Born, Brand Manager, PwC Switzerland
Florian Scheiblbrandner, Head of Global Brand Communication, Allianz AG – Munich

Représentants des fédérations sportives :
Gilles von Burg, Commercial & Sports, Marketing Executive – FIM (Fédération International de Motocyclisme,
Frank Leenders, Director General at FIBA, Media & Marketing Services

INSCRIPTION